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Specsavers were looking for an exciting and energetic launch for their new contact lens offering.  A stylistic, motion graphics approach was realised to elevate a retail spot  into a more attractive and engaging piece of branded communication.  

The design took inspiration from the brands 2D print assets, extending them to 3D with the concept of a figurative eye being refreshed with Specsavers contact lenses.

Design & Animation: Yes Captain
Creative Director: James Cowen
Agency: Visual Jazz
Sound & Music: Final Sound

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